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A Message From Our Advertising Committee…

Posted February 27, 2018 in Marketing

By Robert Porambo

We are always on the lookout for new vendors or service providers to join CALSPro.  We have several great companies that are currently vendor members and support our great association.  If you know of a company that might be interested in joining CALSPro, please forward me their contact information at your earliest convenience or simply share this blog post with them.

Also, now is a great time to purchase your enhanced web listing for a reasonable price of $100.00 per year.  This is an excellent avenue to advertise your company and help grow your business.

Click HERE to get started

And, thank you to our current vendor members:

Yergey Insurance

Blue Bird Office Supplies

Servenow.com

LegalConnect

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Advertising vs. Marketing And What They Mean For You

Posted November 14, 2017 in Marketing

By Robert Porambo

Whether you run or own a big or small company in today’s marketplace, is it more important to advertise or market?  Here are the definitions to both words below to show how they differ:

Advertising

Noun:  The act or practice of calling public attention to one’s product, service, need, etc., especially by paid announcements in newspapers and magazines, over radio or television, on billboards, etc.; To get more customers by advertising.

Marketing

Noun:  The act of buying or selling in a market. The total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.

No matter how you interpret the above definitions, Advertising and Marketing are key elements to running a successful business. By placing an ad with CALSPro you’re doing both.

With the holidays right around the corner now is an ideal time to make the commitment to advertise your company on the CALSPro website.

Every day that passes is a potential missed opportunity to help grow your business.

CALSPro has great advertising rates for less than a $1.00 per day.  You can purchase an enhanced listing, featured member or newsletter advertising.  Click HERE for more information.  Feel free to contact me personally if you have any questions or comments.

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Robert Porambo |  619.549.4853 |  rporambo@knoxservices.com

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